YayaAflalo

YAYA AFLALO and LOVE YAYA are headed by a young and spirited Yael Aflalo. She’s been steadfastly building her company over the last nine years into an amazingly fun and creative working environment.

The cornerstone of YayaAflalo from the beginning has been forged with ideals based on individuality. Born and raised in Southern California, she is neither a typical So-Cal girl nor a crunchy tree hugger. Somewhere in between these two extremes she’s found a platform to speak from and her voice is clothing. Lacking key items in her own wardrobe, she began with no more than her will to create clothes in which she could redefine how to wear “sexy, confident, comfortable.” Almost a decade later, acting as Creative Director for the two lines, she is both proud of and inspired by her accomplishments.

YayaAflalo is a line that always has a cohesive style and focus. Each collection is entirely unique, often cheeky, and always sexy and feminine. Aflalo makes the kinds of pieces that always garner compliments and head-turns. What more could a girl ask for?

www.yayaaflalo.com